ImpactusAll
Mission gets you in the room.
Standing out is what gets you funded.
Everyone is fighting for less money. Donors have responded by judging you through a new lens.
The charities getting the yes are not the ones with the best cause. They are the ones doing visible work on how they run, and shouting about it in every funder conversation, every bid, every post. They are simply more fundable. We help you become one of them.
What actually changed
Donors are judging you
through a new lens.
More charities, same money
There are more charities chasing the same pot than ever before. Donors are actively looking for a reason to say no to one strong cause so they can say yes to another.
Invisible filters
Corporate donors don't tell you why they said no. They just go quiet. Long before they read your ask, they are weighing up how you run: workplace culture, human people sustainability, trust, human skills and professionalism.
Mission is now the entry fee
Every charity has a mission. It gets you in the room and no further. What gets you funded now is visible proof of how you run, and how loudly you say it. That is the part most charities are missing.
How We Help
It starts with getting Donor Ready.
Donor Ready is the programme that changes how donors read you before the conversation begins. We benchmark you across the areas funders now judge, train your team on exactly those, and hand you the evidence and the words to shout about it. When you are ready to go further, the rest of what we do takes it to market.
The Journey
Assess. Act. Shout.
The charities winning funding right now are not necessarily the strongest. They are the ones who understood the new rules first and moved to meet them.
Assess
Take the Donor Confidence Score
Four minutes. No data to pull. No preparation needed. The Donor Confidence Score is a quick strategic sense-check that shows you exactly how donors are reading your organisation right now.
Act
Start putting it right
You do not have to fix everything first. The moment you start putting things right, you have something to shout about. We do the structured work with you across workplace culture, respectful practices, human people sustainability, trust and human skills, over 12 months.
Shout
Use the fixing as your advantage
Every charity that is fixing something has a marketing advantage over every charity that is pretending everything is fine. The donors are not looking for perfect. They are looking for serious.
“The donors are not looking for perfect. They are looking for serious.”
Take the Donor Confidence ScoreOur Track Record
Hundreds of charities.
Five years.
Two countries.
Across the group of businesses that make up ImpactusAll, we have worked with hundreds of charities across the UK and Ireland over the last five years.
We do not publish a wall of logos. We do not put up a handful of edited quotes. If you would like to speak directly with an organisation we have worked with, we will make the introduction ourselves.
100+
Charities supported
5+
Years in the sector
UK & IRE
Countries of operation
12mo
Programme duration
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You do not have to be perfect.
You have to start.
Start with a conversation. No preparation needed. No obligation.